Travelcircus.de is a major online platform specialising in travel and leisure offers. Their commitment to providing exceptional travel experiences led them to the decision to seek out specialists in optimising their data and analytics infrastructure. This case study focuses on the collaboration between Travelcircus.de and…
Improving data and analytics maturity for Travelcircus.de Read more
WordPress has become one of the most popular platforms for building websites thanks to its simplicity, flexibility and wide range of available plugins. When implementing web analytics on a WordPress site, it is important to understand the advantages, disadvantages and the tools needed for collecting…
Web Analytics on the WordPress Platform: Advantages, Disadvantages and Necessary Plugins Read more
TrueClicks is a leading online platform that helps advertisers optimize their Google Ads campaigns. With TrueClicks, you can get a comprehensive audit of your account, identify and fix issues, and access actionable insights to improve your performance. Whether you are a small business owner, a…
We recently wrote about our colleague Marek Čech and Honza Kadleček talking about monitoring a data layer at MeasureCamp Brno. We don’t like wasting the skills of handy analysts. If you feel about it the same way, and still don’t want to manually go through…