Google Ads
These days, if you want your product to reach customers, it’s almost impossible to operate without paid advertising. Google Ads, as […]
These days, if you want your product to reach customers, it’s almost impossible to operate without paid advertising. Google Ads, as […]
Why venture into Facebook ads? Facebook, more specifically Meta, under which Instagram falls, is the easiest way to venture into
BigQuery is one of the many tools that fall under the Google Cloud Platform and serves as a data warehouse.
Cloud functions is a Functions-as-a-Service (FaaS). Simply put, you write a function and use a trigger to run it. Of
Google Storage is a file hosting service. To simplify the picture, Google Storage provides businesses that need to primarily machine
As part of our activities, we decided to help startup companies in addition to non-profits. We have created a marketing
Marketing accelerator for startups and interesting projects Read more
At the beginning of 2022, Archetix was certified as Google Partners, thanks to our exceptional experience in measurement and data
UTM parameters are custom tags that can be added to a URL. Adding these parameters won’t change the function of
What are UTM parameters and what are they used for? Read more
Frequently used metrics and their recommended values. First Paint (FP) First paint indicates the time when the browser depicted the
We regularly encounter “I have a slow website” or “we need a new website, this one is already slow”. Although