In cooperation with Marketingová Plzeň, Marek Čech opened a webinar on 16 August 2023 at 18:00 on the topic of news and tips in Google Analytics 4 (GA4). Marek focused on the new ways of using GA4 and on experience with using it, and presented…
TrueClicks is a leading online platform that helps advertisers optimize their Google Ads campaigns. With TrueClicks, you can get a comprehensive audit of your account, identify and fix issues, and access actionable insights to improve your performance. Whether you are a small business owner, a…
Reporting GA4 vs BigQuery is not equal. Why and what are the main reasons for it? This is a very common snag when discussing GA4 export reports is the remark, “But the data is different from the GA4 user interface”. Sometimes followed by a sentence…
Did your reports in Google Analytics 4 (GA4) and Looker Studio work without problems and suddenly they do not? And even though you made no changes? Are you getting the error " Invalid configuration " or " Invalid combination of metrics and dimensions"? Do not…
All conferences are always a great opportunity for us to draw inspiration for the coming months. That is why we are glad when one big conference per season is interspersed with meetups, which tend to go into more detail on a specific topic. That then…
Almost every day we work with our clients’ analytical tools. We try to guide our clients to use them properly so they don’t lose valuable data unnecessarily. Very often we encounter incorrect setup of the tools, but also incorrect use and wrong view of the…