Marek Čech, Autor na Archetix.com

From Redesign to Data Revolution: The Success of Ochutnej Ořech

By Marek Čech / December 10, 2024 / 7 minutes of reading

By Marek Čech / November 22, 2024 / 9 minutes of reading

Black Friday is not only one of the biggest shopping events of the year, kicking off the holiday season, but

By Marek Čech / November 20, 2024 / 3 minutes of reading

Competition in the business world is currently unforgiving. So, what needs to be done? It’s crucial to understand customer behavior

By Marek Čech / October 8, 2024 / 3 minutes of reading

In today’s world, it’s crucial for businesses not only to collect data, but also to quickly analyze and use the

By Marek Čech / September 10, 2024 / 3 minutes of reading

Currently, in the realm of analytics and campaign evaluation, and generally in marketing costs, user behavior analysis is frequently discussed.

By Marek Čech / June 25, 2024 / 6 minutes of reading

Zaslat.cz, a price comparison engine for shipping services, has been on the market since 2014. It was already a successful

By Marek Čech / June 20, 2024 / 2 minutes of reading

Artificial intelligence (AI) and machine learning (machine learning ML) are gradually transforming the way companies look at data and decision-making

By Marek Čech / June 17, 2024 / 4 minutes of reading

Smartlook published (17.9. 2020) without any major launch the possibility to use REST API for downloading data from Smartlook. This takes

By Marek Čech / June 6, 2024 / 10 minutes of reading

We often talk today about “data-driven business/project/marketing management”, how “we are data-driven” or that “we make decisions based on data”.

By Marek Čech / May 17, 2024 / 38 minutes of reading

Another year has come and gone and we are here once again to recall the main milestones in the development