ChatGPT, or Chat Generative Pre-trained Transformer, is an artificial intelligence developed by OpenAI. It uses an advanced language processing model called GPT. We started using ChatGPT at Archetix at the beginning of 2023. It helps us in different situations and problems. And since our team…
Filip Jašek is a great enthusiast not only in Artificial Intelligence, but also in technological innovations and development. Besides neural networks, he enjoys climbing, nature and cooking. He started in nvias as a lecturer and mentor in several workshops (e.g. Minecraft). Gradually he started creating…
Interview with Filip Jasek – AI Discovery Show and Artificial Intelligence (AI) Read more
LinkedIn Recruiter Lite is a professional tool from LinkedIn designed for small and medium-sized businesses, recruitment agencies and individual recruiters. It gives recruiters easy operation, guidance through the recruitment process and efficient talent search on one of the largest professional networks in the world. For…
LinkedIn Recruiter Lite: A Tool for Efficient Talent Recruitment Read more
Zaslat.cz, a price comparison engine for shipping services, has been on the market since 2014. It was already a successful startup at the beginning of its business due to the integration of GLS, Geis and Toptrans, which are some of the most used shipping companies…
Case study: how Zaslat.cz is transforming logistics Read more
Artificial intelligence (AI) and machine learning (machine learning ML) are gradually transforming the way companies look at data and decision-making processes. These innovative technologies not only enable a better understanding of customer behaviour, but also provide accurate and predictive analytics for better strategic decisions. Web…
More efficient decision making and predictive analytics through AI Read more
A data lake is a central repository that was basically designed to store any type of data. The data is often in raw format. It can be a video, image, document, graph, or anything you want to put into a database or store. When storing…
Smartlook published (17.9. 2020) without any major launch the possibility to use REST API for downloading data from Smartlook. This takes the possibility of using the tool to the next level, where the data is no longer only in the tool but part of it…
It is no news that artificial intelligence (AI) is becoming an increasingly important tool in many areas, and web analytics is no exception. AI has the potential to make the processes of data collection, analysis and reporting more efficient and better, and so to bring…
Using Artificial Intelligence (AI) in Web Analytics Read more
In a digital world where users navigate across various online platforms, it is crucial for businesses to understand their users’ behavior. This knowledge enables them to create relevant strategies, target their audience more effectively, and optimize the user experience (UX). To achieve this essential perspective…
Cross-platform Analytics: A Comprehensive View of User Behavior Read more
We often talk today about “data-driven business/project/marketing management”, how “we are data-driven” or that “we make decisions based on data”. But to do all this, you need the very data that is necessary to get. As many experts and studies have shown, the most valuable…
What does a meaningful measurement strategy include? Read more