Google Workspace, formerly G Suite, offers a dynamic set of cloud-based productivity and collaboration tools. It has revolutionized the way we work and communicate, providing a range of features and benefits for both individuals and businesses. We use Google Workspace in our work every day…
Deepnote is an online programming environment. It is a simple tool for teams where users can connect, explore and analyse their data together. They can create real-time versions and easily share and present the edited output to end users. Which package would be most suitable…
Predictive analysis is a statistical technique that uses historical data to predict future events or trends. It uses various machine learning models and statistical methods that can identify patterns and correlations in the data and, on that basis, predict future results. In this article we…
Predictive Analysis and Forecasting: The Path to Better-Informed Decisions Read more
For your e-commerce to grow, every investment in marketing and website optimisation must translate into tangible results. How do you do that? This is where measuring return on investment (ROI) comes in. It allows companies to analyse the effectiveness of their marketing activities and make…
Measuring Return on Investment (ROI) in E-Commerce: What Really Pays Off? Read more
Graphic design is no longer just the domain of professionals, and thanks to tools like Canva it is opening up to the general public. This graphic tool is an online platform that makes it easy for everyone, from beginners to experienced designers, to create graphic…
Canva: A Revolution in Graphic Design for Everyone Read more
Another year has come and gone and we are here once again to recall the main milestones in the development of Archetix. A lot has happened in 2023, and my colleagues and I would like to share with you these insights, news, changes and the…
Microsoft UET (Universal Event Tracking), often called Bing Tag, is a tool that provides advertisers on the Bing platform with the ability to track and analyse user behaviour on websites. This functionality is key to effectively managing ad campaigns and optimising ad performance on Bing…
Predictive data analysis has become an integral part of web and data analytics. This innovative method of analysis relies on processing historical data and creating models that predict future trends, user behavior, and outcomes based on this information. Web and data analytics are becoming increasingly…
Predictive Data Analysis: The Courage to Predict the Future Based on Numbers Read more
There are many platforms for creating and managing websites today, so we have prepared a short list of how some platforms work. Specifically, these are Shoptet and WPJshop. Each of these platforms has its own advantages, disadvantages or different customer focus. You can read our…
From 2020, Dataform is part of the Google Cloud Platform. Dataform has developed a platform that facilitates the management and transformation of data warehouses using SQL. This tool, now known as part of Google Cloud, is revolutionising the way companies approach data integration and analytics…
Efficient data warehouse management with Dataform: integration into Google Cloud Read more