Microsoft Azure is one of the largest and most widely used cloud platforms in the world. It offers a wide range of services for data storage, analytics, application development and data infrastructure. In recent years Azure has become a popular tool not only among developers…
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Postman is a robust tool for developing and testing APIs (Application Programming Interface). It has become an integral part of the workflow of many developers around the world. In this article we want to focus on its main advantages and shortcomings, how you can use…
Google Workspace, formerly G Suite, offers a dynamic set of cloud-based productivity and collaboration tools. It has revolutionized the way we work and communicate, providing a range of features and benefits for both individuals and businesses. We use Google Workspace in our work every day…
Deepnote is an online programming environment. It is a simple tool for teams where users can connect, explore and analyse their data together. They can create real-time versions and easily share and present the edited output to end users. Which package would be most suitable…
Microsoft UET (Universal Event Tracking), often called Bing Tag, is a tool that provides advertisers on the Bing platform with the ability to track and analyse user behaviour on websites. This functionality is key to effectively managing ad campaigns and optimising ad performance on Bing…
There are many platforms for creating and managing websites today, so we have prepared a short list of how some platforms work. Specifically, these are Shoptet and WPJshop. Each of these platforms has its own advantages, disadvantages or different customer focus. You can read our…
If you’ve ever considered using Pinterest as a platform to promote your brand or product, it’s important to know how to set up such a tool and how to use it to run effective campaigns. In this article, you’ll learn what a Pinterest Tag is…
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In the constantly evolving world of digital analytics, Google Analytics plays a key role. It helps companies understand user behaviour and make data-driven decisions. Google Analytics 4 (GA4) and Google Analytics 360 (GA4 360) are two options from Google. Each is designed to suit specific…
DBT or data build tool is an open source software that has revolutionised the transformation in ETL (ELT) process when it comes to SQL. Originally, we had two main motivations: Orchestrating data models has historically been a more complex task than necessary. There are many…
Why venture into Facebook ads? Facebook, more specifically Meta, under which Instagram falls, is the easiest way to venture into the world of paid campaigns. There are a large number of users on this social network, in the millions, who may be your potential customers…