Why is Google Tag Manager important for your business?
Google Tag Manager for your business can be a big change for the better for your business. The number of […]
Why is Google Tag Manager important for your business? Read more
Marketing accelerator for startups and interesting projects
As part of our activities, we decided to help startup companies in addition to non-profits. We have created a marketing
Marketing accelerator for startups and interesting projects Read more
Reference: Outdoor Concept
We have been taking care of Outdoor Concept’s analytics since 2019. As part of the Outdoor Concept group, we have now
Case study: analytics for NanoSPACE
The Czech family company nanoSPACE was the first manufacturer in the world in the field of anti-mite coatings, blankets and
Google Retail API
Retail API is a suite of solutions from Google that helps you implement personalized search and product recommendations enhanced by
Google Partners Certification
At the beginning of 2022, Archetix was certified as Google Partners, thanks to our exceptional experience in measurement and data
Annual Report 2021
The year 2021 meant a lot to us. We have experienced many difficult situations in terms of health and society
Google Universal Analytics (GA3) is ending, what to do now?
The entire marketing and analytics market has been hit by news announcing the official end date for data processing in
Google Universal Analytics (GA3) is ending, what to do now? Read more
RFM analysis / customer segmentation
RFM analysis is a simple tool that helps us divide customers into groups according to their buying behaviour. We do
Smartlook reference
Smartlook, as a currently rapidly growing Czech SaaS tool for analyzing user behaviour on websites and mobile applications, reached a